SearchCap: Google Lens for iOS, Facebook seek ads & eCommerce search engine marketing

Below is what came about in search these days, as pronounced on Search Engine Land and from other places across the net.
From Search Engine Land:
Facebook begins trying out commercials in search effects
Dec 11, 2018, with the aid of Amy Gesenhues
The take a look at inventory can be to be had in Facebook and Marketplace search outcomes.
Google Lens goes live for seeking on iOS: We examined it out
Dec 11, 2018, by using Greg Sterling
Now that Lens is now not buried in Google Photos we’ll see extra fast adoption of visual seek.
How 3 SEO strategies constructed nowadays’s eCommerce giants
Dec 11, 2018, by using Manish Dudharejia
Learn how 1/3-birthday celebration dealers, one-way links and a truly described niche can leverage search engine optimization possibilities.
Human vs machine intelligence: how to win while ‘replica’ content is particular
Dec eleven, 2018 by Sponsored Content: OnCrawl
As marvelous as system learning and set of rules-based total intelligence can be, they often lack something that comes clearly to humans: a common experience. It’s a common understanding that placing the identical content on a couple of pages produces replica content. But what if you create pages approximately comparable things, with variations that be counted? Algorithms flag them as duplicates, even though people […]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
Facebook starts offevolved trying out commercials in search outcomes
Dec eleven, 2018 by Amy Gesenhues
The test inventory can be to be had in Facebook and Marketplace seek consequences.
What email marketers need to recognize about Alexa’s modern-day function
Dec eleven, 2018 by means of Greg Sterling
If tens of millions of humans begin paying attention to Alexa study their email, electronic mail entrepreneurs will adapt to keep away from deletion.
Hulu launches new personal market for its OTT ad stock
Dec 11, 2018, by Ginny Marvin
The new programmatic market will release on the start of the new yr.
Product pages are the new packaging: Think past decrease costs to win online
Dec 11, 2018, by means of Andrew Waber
Capture customers with product titles that cope with nuanced wants and needs as opposed to sacrificing margins to win sales.
Marketers say Time Well Spent motion isn’t influencing social media plans
Dec 11, 2018, through Amy Gesenhues
Marketing Land polled marketers about whether or not or no longer the Time Well Spent movement performs into their social media plans. Here’s what we discovered.
How to vaccinate your statistics from ability publicity
Dec 11, 2018, through Adam Corey
Brands must take preventative measures to defend their groups from steeply-priced errors and live on in a quite aggressive industry.
Human vs gadget intelligence: the way to win when ‘duplicate’ content is specific
Dec eleven, 2018 by Sponsored Content: OnCrawl
As magnificent as device gaining knowledge of and algorithm-based totally intelligence can be, they often lack something that comes clearly to people: commonplace experience. It’s not unusual understanding that putting the identical content on a couple of pages produces replica content. But what if you create pages about comparable matters, with differences that depend? Algorithms flag them as duplicates, although humans […]
LivePerson’s Maven bot platform places conversational AI in patron agents’ arms
Dec 10, 2018, via Barry Levine
Maven can make guidelines for chatbots — from LivePerson or other platforms — to take over conversations, based totally on client rationale in a live text chat.
Search News From Around The Web:
Alexa can now test your email, VentureBeat
Reranking Content Based on Content from an Original Author, Go Fish Digital
Evolving Keyword Research to Match Your Buyer’s Journey, Moz
Google Says Moving Hosts Doesn’t Cause Ranking Declines, Search Engine Roundtable
Google Search Console Performance Reports & Search Analytics Still One Day Off, Search Engine Roundtable
Screaming Frog Log File Analyser Update – Version 3.0, Screaming Frog
The Art and Science of Digital Disruption, Bing Ads Blog
The New Content + SEO Workflow: Conductor Actions, Conductor
US tech giants decry Australia’s ‘deeply incorrect’ new anti-encryption regulation, TechCrunch
Why doesn’t Google index my content nicely? Yoast

Wendy Mckinney
Hipster-friendly twitter fanatic. Reader. Bacon trailblazer. Professional web expert. Food geek. Infuriatingly humble coffee ninja. Earned praised for my work donating mosquito repellent in Hanford, CA. Spent 2001-2006 developing strategies for frisbees in Bethesda, MD. Spent the better part of the 90's getting my feet wet with barbie dolls for farmers. Spent 2002-2010 developing strategies for tinker toys in Prescott, AZ. My current pet project is managing pond scum in the UK. Spent 2001-2007 consulting about robots for fun and profit.