Optio continuously monitors Google Ads debts for statistically great patterns. When something comes up, Optio shows a development sponsored by actual information. Optio additionally helps display performance trends, track spending & get indicators while you want them.
When you manipulate PPC for a living, losing your bills is always dangerous. They might be taken over by a person who did an account audit to persuade the advertiser that you don’t recognize what you’re doing. In my opinion, the reality is that there is no such element as a superbly managed account. Audits want to be framed in the right context because it’s always viable to pick on a person else’s method.
That aside, the truth is that a few advertisers can be made to trust their account team is doing a bad job because an audit has uncovered quite a few “errors.” No matter how much you disagree with their method, few coaches who lead their team to a championship are fired. What does that look like in PPC?